ECI International launches Tyrexpo India for 2011 India is set to have its own dedicated tyre and equipment exhibition following confirmation of plans to stage Tyrexpo India in Chennai in July 2011. The ground-breaking exhibition will be based on the highly successful model of international tyre trade events organised by ECI International. ECI is the company responsible for the staging of the well-established Tyrexpo Asia (Singapore), Tyrexpo Africa (Johannesburg) and Brityrex, Manchester, UK, events. Making the announcement, Rowena Suthers, sales director for ECI International, said: “India’s position as one of the fastest-growing and most important markets for the global tyre industry makes it a natural choice to stage a high profile exhibition like Tyrexpo India. “Our research among exhibitors and industry contacts worldwide tells us there is enormous interest in doing business in India. Tyrexpo India will fill the gap in the market for a truly international and dedicated tyre trade exhibition that will offer great potential for suppliers in the tyre, retreading, accessories and equipment markets to establish profitable new relationships.” Welcoming the news, Mr Rajesh Vyas, senior general manager (exports) with leading Indian tyre manufacturer BKT said: “India is home to a rapidly developing tyre market and is now a significant global player, so it is fitting that the country will have its own trade show dedicated to the tyre business. I welcome this new initiative as it will attract greater international interest in the Indian market and help to raise the profile of domestic manufacturers and suppliers to global buyers. BKT has been closely involved in other tyre expos organised by ECI International, so I am confident they will deliver a top class event in 2011.” His views are echoed by Mr T. Ashokanand, president of Treadsdirect, part of the Elgitread group, who said: “This new show will be a golden opportunity for the tyre and rubber people over here [in India] and I am sure there will be good participation from India as well as overseas. We are very glad that at last India is now on the global map of tyre trade shows. I am sure that all Indian tyre and rubber manufacturers will be very eager to participate in this big event, alongside the global players, and benefit immensely. With radialization gaining momentum in this country, the timing is perfect.” Tyrexpo India will take place at the Chennai Trade Centre in Chennai on the 5, 6 and 7 July 2011. Show days are Tuesday, Wednesday and Thursday. The venue is one of the country’s most prestigious exhibition centres, playing host to a series of major events including the International Rubber Expo, Indian Industry Expo and Print Expo.